Fusable Uses Reltio’s Real-Time Intelligence to Transform Its Customer Data Solutions

Fusable Leverages Reltio’s Real-Time Intelligence Capabilities to Revolutionize Its Customer Data Solutions
🕧 5 min
  • Data solutions provider, Fusable, leverages Reltio Data Cloud™ to master and unify complex data sets

  • Collaboration unlocks new capabilities for Fusable customers, equipping them to make more informed, strategic business decisions

  • New capabilities also improve Fusable’s internal efficiency and productivity

Reltio, a leader in real-time data intelligence, and Fusable, a leader in data-driven solutions for the trucking, agriculture, and construction industries, today announced their collaboration using Reltio Data Cloud to deliver enhanced functionality to Fusable’s customers as well as improved internal efficiencies.

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Fusable’s decision to select Reltio was the result of a vigorous evaluation process, centered on a thorough review of business requirements and a successful proof of concept (POC). A key factor that stood out was the Reltio POC team’s expertise, which provided exceptional detail and helped Fusable translate its requirements into actionable solutions. The POC successfully validated Reltio’s ability to ingest and manage data from multiple sources, ensure data quality and governance, manage complex company hierarchies, and enable real-time data synchronization.

“Our search for a unified, trusted data solution was driven by two needs—to improve the efficiency of our data management and to provide an enhanced experience for our customers,” said Matthew Cox, Chief Data Officer at Fusable. “Our data landscape spans complex and diverse sources, making data unification across fragmented datasets challenging and resource-intensive. With Reltio’s capabilities, we can now deliver a unified, seamless view of our data—creating a powerful competitive advantage for our customers.”

Since going live, Fusable has achieved its goal of gaining a unified view of its product data—a significant milestone. The implementation automatically clusters records from multiple distinct sources, revealing new business opportunities through cross-source data. The consolidation has had an immediate impact on data quality, drastically reducing the manual stewardship workload.

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Reltio’s unified data capabilities are central to Fusable’s long-term strategy, empowering it to deliver a single, trusted view of data across all products. This unified foundation will fuel the next generation of Fusable solutions—from prospecting and market intelligence to risk assessment and performance management. In the near term, Fusable is expanding Reltio mastering to include internal corporate data and developing a robust data governance framework, with Reltio serving as the core platform for its data stewards.

“We were pleased to collaborate with Fusable on their quest to tap into the tremendous power of their data using our innovative platform, which helps them build trust and get the most value from this unified data,” said Ansh Kanwar, Chief Product Officer at Reltio. “Organizations across all industries rely on data from myriad sources tracking information about their customers, suppliers, geographic markets, regulatory compliance and much more. The need for accurate, real-time insights generated from unified data will become even more critical as organizations continue to embrace agentic AI to better serve their customers.”

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